Grafičko oblikovanje modnog kataloga

Oštrina, Danijela (2009) Grafičko oblikovanje modnog kataloga. Baccalaureus work - Undergraduate programme. Grafički fakultet. [Mentor: Brozović, Maja].

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Abstract

Od kataloga se očekuje da bude učinkovit dio marketinške kampanje. Kataloškom prodajom, potrošači imaju jednostavan pristup onome što im je potrebno, a tvrtka koja se reklamira ima bolju prodaju proizvoda. Katalozi su doista postali dio svakog kućanstva, poduzeća i kompanije. Ljudi zapravo dobiju više vrsta kataloga tijekom određenog mjeseca iz raznih izvora. Uglavnom, učinkovit marketing kataloga je onaj koji ima privlačan i izuzetan dizajn, te otisnut na kvalitetnom papiru. U ovom završnom radu ćemo se bazirati baš na tome kako postići dobar i učinkovit dizajn kataloga, krenuvši od ideje do realizacije kataloga.

Item Type:	Baccalaureus work - Undergraduate programme
Mentor name:	Brozović, Maja
Defence date:	2009
Abstract in english:	Well-designed catalogs are expected to be really effective marketing campaign materials. This brings easy access to consumers to the things that they need and generates more sales for a company. Indeed, catalogs have already become a part of every households, businesses and companies. People actually get several of them in a specific month from different sources. Basically, an effective marketing catalog is the one that has an attractive and compelling design, and has been printed on high quality paper. This final paper will be based on how to achieve good and effective design of catalog, from idea to realization.
Uncontrolled Keywords:	katalog, modna fotografija, tipografija, dizajn, klijent
Keywords in english:	catalog, fashion photography, typography, design, client
Subjects:	TECHNICAL SCIENCES > Graphic Technology
Institution:	Grafički fakultet
City:	Zagreb
Number of Pages:	31
Callnumber:	bro 2009 ošt
Inventory number:	Z77
Status:	Unpublished
Date Deposited:	15 Nov 2013 21:42
Last Modified:	20 May 2014 13:20
URI:	http://eprints.grf.unizg.hr/id/eprint/1063

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