Dizajn ambalaže od papira, kartona i ljepenke

Racanović, Sonja (2011) Dizajn ambalaže od papira, kartona i ljepenke. Baccalaureus work - Undergraduate programme. Grafički fakutet. [Mentor: Pibernik, Jesenka].

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Abstract

Na početku rada ukratko je opisana razlika u ulozi ambalaţe nekada i danas. Nakon toga slijedi opis ciljeva dizajna ambalaţe koju uvjetuju proces dizajna ambalaţe. U ovom poglavlju opisana je anatomija ambalaţe – njena struktura i grafički elementi te su prikazani primjeri s naglaskom na pojedine elemente. Zatim slijede metode mjerenja uspjeha odreĎenog dizajna. Rad obuhvaća još i četiri ključne funkcije ambalaţe te u konačnici trendove i budući razvoj dizajna ambalaţe.

Item Type:	Baccalaureus work - Undergraduate programme
Mentor name:	Pibernik, Jesenka
Defence date:	22 September 2011
Abstract in english:	At the beginning of the paper there is a brief explanation of the difference between the role of packaging in the past and nowadays. Following that are descriptiones of packaging design objectives that are the prerequisitiones for the process of packaging design. In this chapter the anatomy of design is described - structural packaging and graphics as well as given the examples with emphasis on particular elements. Next are the methods of measuring the success of specific packaging design. Paper also encompasses four roles of packaging design as well as trends and the future of packaging design.
Uncontrolled Keywords:	dizajn ambalaţe, proizvod, brand, grafički elementi, karton
Keywords in english:	packaging design, product, brand, graphic elements, carton
Subjects:	TECHNICAL SCIENCES > Graphic Technology
Institution:	Grafički fakutet
City:	Zagreb
Number of Pages:	36
Callnumber:	pib 2011 rac
Inventory number:	Z242
Depositing User:	Dora Budić
Status:	Unpublished
Date Deposited:	02 May 2014 12:07
Last Modified:	02 May 2014 12:07
URI:	http://eprints.grf.unizg.hr/id/eprint/1927

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