Jurečić, Denis (1992) Evaluacija elemenata vizualne informacije na grafičkoj opremi ambalaže. Master's thesis - Pre-Bologna programme. Fakultet organizacije i informatike Varaždin. [Mentor: Sabati, Zvonimir].
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Abstract
U radu se detaljno opisuju elementi vizualne informacije i važnost koja se pridaje svakoj od njih u smislu njihove valorizacije te medij kojim se dotične informacije prenose do konzumenta. Ispituje se perciptivnost informacije na ambalaži te analizira struktura vizualne informacije kako bi se postigla sustavnost dotičnih informacija. Metodom ranga korelacije pokušava se razviti evaluacijska metoda za istraživanje najuočljivijih elemenata vizualne informacije kako bi ambalaža najefikasnije utjecala na potrošača.
Item Type: | Master's thesis - Pre-Bologna programme |
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Mentor name: | Sabati, Zvonimir |
Thesis Committee: | Sabati, Zvonimir and Babić, Darko and Hunjak, Tihomir and Žiljak, Vilko |
Defence date: | 27 March 1992 |
Abstract in english: | The elements of visual information and the importance which is added to it in the sense of its valorization as well as the medium by which the mentioned information is transferred to the users are described in details in this thesis. The perceptivity of information on the graphic equipment of packages and the analysis of the structures of visual information are investigated, in order to systemize the mentioned information. The evaluation method for investigation the most visible elements of the visual information is tried to be developed by the correlation method in order to get the most influence of packaging on the consumer. |
Uncontrolled Keywords: | vizualne informacije, medij, ambalaža, rang kolelacije |
Keywords in english: | visual information, medium, package, correlation method |
Subjects: | TECHNICAL SCIENCES > Graphic Technology |
Institution: | Fakultet organizacije i informatike Varaždin |
City: | Varaždin |
Number of Pages: | 130 |
Additional Information: | Rad preuzet sa stranice: http://dar.nsk.hr/index.php?advS ; http://bib.irb.hr/datoteka/236901.Magisterij.pdf |
Additional Information: | Rad preuzet sa stranice: http://dar.nsk.hr/index.php?advS ; http://bib.irb.hr/datoteka/236901.Magisterij.pdf |
Depositing User: | Antonia Grgurović |
Status: | Unpublished |
Date Deposited: | 23 Oct 2014 12:40 |
Last Modified: | 23 Oct 2014 12:43 |
URI: | http://eprints.grf.unizg.hr/id/eprint/2228 |
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