Digitalni marketing / Digital media marketing

Pavković, Andrea (2020) Digitalni marketing / Digital media marketing. Baccalaureus work - Undergraduate programme. Grafički fakultet. [Mentor: Rončević, Ante].

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Abstract

Cilj ovog završnog rada je objasniti utjecaj digitalnog marketinga u današnjici te povući paralelu izmeĎu digitalnog i tradicionalnog marketinga. U ovom radu fokusirat ću se na tijek nastajanja digitalnog marketnig, istaknuti njegove prednosti i nedostatke. Cilj je ovoga rada pruţiti uvid i saţeti saznanja o mogućnostima digitalnog marketinga u kombinaciji s društvenim mreţama te ostalim oglašivačima.

Item Type: Baccalaureus work - Undergraduate programme
Mentor name: Rončević, Ante
Thesis Committee: Mikota, Miroslav and Rončević, Ante and Mrvac, Nikola
Defence date: 17 July 2020
Uncontrolled Keywords: Digitalni marketing, tradicionalni marketing,web-sajt
Subjects: TECHNICAL SCIENCES > Graphic Technology
Institution: Grafički fakultet
City: Zagreb
Number of Pages: 29
Callnumber: RON 2020 PAV
Inventory number: Z1027
Depositing User: Nina Jelača
Status: Unpublished
Date Deposited: 19 Oct 2020 11:35
Last Modified: 19 Oct 2020 11:35
URI: http://eprints.grf.unizg.hr/id/eprint/3197

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