Unapređenje metode za istraživanje korisničkog iskustva

Veraja, Marina (2014) Unapređenje metode za istraživanje korisničkog iskustva. Master's thesis - Graduate Programme. Grafički fakultet. [Mentor: Mandić, Lidija].

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Abstract

Kako bi korisnik prilikom interakcije sa „proizvodom“ ( medij, uređaj…. ) stekao pozitivno iskustvo, korisnikove osnovne potrebe i emocije trebaju biti zadovoljene. Budući da su ljudske osnovne potrebe danas poznate, postoje i razne metode kojima se vrednuje učinak proizvoda na korisnika. Jedna od takvih metoda za vrednovanje korisničkog iskustva je i tzv. Valence metoda. Takva metoda provodi se u dva koraka, istraživački dio i retrospektivni intervju. Kroz istraživački dio uz pomoć zelenog ( pozitivno ) i crvenog ( negativno ) gumba, doznaje se u kojem je trenutku proizvod izazvao pozitivno odnosno negativno raspoloženje kod korisnika. Zatim, retrospektivnim intervjuom se saznaje zbog čega su izazvane određene emocije. Budući da se korisnik indirektno u prvoj fazi istraživačkog dijela ometa prilikom interakcije sa proizvodom, u ovom diplomskom radu je istraženo može li FaceReader Noldus program za automatsko prepoznavanje ekspresija lica vjerodostojno zamijeniti crveni i zeleni gumb.

Item Type: Master's thesis - Graduate Programme
Mentor name: Mandić, Lidija
Defence date: 22 September 2014
Abstract in english: If we want to have a positive user experience with some kind of product ( media, devices... ) basic human needs and emotions, should be satisfied. Nowadays, we are familiar with human basic needs, and there are different user experience evaluation methods. One of the these methods is the Valence method. The method consists of two phases, exploration phase and retrospective interview phase. In an exploration phase, the user, by pressing the green ( for positive ) or red ( for negative ) button, gives us information how he feels at that exact moment during the interaction with the product. In the second retrospective interview phase, each valence is discussed in order of finding a reason for this emotional state caused by the interaction with the product. Since the user is indirectly interrupted using buttons in the first phase the best thing would be to find another solution. Concretely in my Master thesis I will find out, if we can replace the buttons with the FaceReader Noldus software for the automatic detection of facial expressions.
Uncontrolled Keywords: korisničko iskustvo, osnovne potrebe i emocije, Valence metoda, FaceReader Noldus program
Keywords in english: user experience, human basic needs and emotions, Valence method, FaceReader Noldus software
Subjects: TECHNICAL SCIENCES > Graphic Technology
Institution: Grafički fakultet
City: Zagreb
Number of Pages: 60
Callnumber: man 2014 ver
Inventory number: DB354
Depositing User: Antonia Grgurović
Status: Unpublished
Date Deposited: 25 Sep 2014 11:49
Last Modified: 25 Sep 2014 11:49
URI: http://eprints.grf.unizg.hr/id/eprint/2174

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