Gnjidić, Katarina (2020) Teorije percepcije i vizualna komunikacija. Baccalaureus work - Undergraduate programme. Grafički fakultet. [Mentor: Mustić, Daria].
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Abstract
U radu će se proučavati načini na koje slika nastaje u ljudskome oku te utjecaj prvotno perceptualnih te i senzornih teorija na današnje vizualno komuniciranje. Također u teorijskom dijelu će se proučavati bit senzornih teorija te objasniti razne teorije u njihovom sklopu poput Gestaltove psihologije i objašnjavanje kontruktivizma te će se proučavati perceptualne teorije i u njihovom sklopu će se obraditi kognitivni pristupa i semiotika. Cilj je povezati te dvije teorije kako bi se što bolje objasnio individualni pristup sadržajima te njihov utjecaj na današnjicu.
| Item Type: | Baccalaureus work - Undergraduate programme |
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| Mentor name: | Mustić, Daria |
| Thesis Committee: | Dolić, Jurica and Mustić, Daria and Jurković, Vanda |
| Defence date: | 15 September 2020 |
| Abstract in english: | The paper will study the ways in which the image is created in the human eye and the influence of originally perceptual and sensory theories on today's visual communication. The theoretical part will also study the essence of sensory theories and explain various theories in their context such as Gestalt psychology and explanatory constructivism and in their context it will examine perceptual theories and will deal with cognitive approaches and semiotics. The aim is to link the two theories to better explain the individual approach to content that has an impact on today. |
| Uncontrolled Keywords: | perceptulne teorije, semiotika, Gestaltova psihologija, konstruktivizam, vizualne komunikacije |
| Keywords in english: | perceptual theories, semiotics, Gestalt psychology, constructivism, visual communications |
| Subjects: | TECHNICAL SCIENCES > Graphic Technology |
| Institution: | Grafički fakultet |
| City: | Zagreb |
| Number of Pages: | 78 |
| Callnumber: | MUS 2020 GNjI |
| Inventory number: | Z1040 |
| Depositing User: | Nina Jelača |
| Status: | Unpublished |
| Date Deposited: | 03 Nov 2020 10:41 |
| Last Modified: | 03 Nov 2020 10:41 |
| URI: | http://eprints.grf.unizg.hr/id/eprint/3210 |
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